Thursday, October 31, 2019

How does Robert Grave's The naked and the nude (1957) use concrete Essay

How does Robert Grave's The naked and the nude (1957) use concrete diction in order to draw a distinction between the naked and the nude - Essay Example Nevertheless, the heart of the poem is the controversy between the naked and the nude. The first and probably initial meaning of nakedness is anatomical, as in the following synecdoche: "The Hippocratic eye will see In nakedness, anatomy" (ls. 3-4), but the secret meaning of the term is freedom, absence of shame and ignorance of scorn. Nudity, thus, points to the 'social' meaning of nakedness: "deficiency of dress" (4), prohibited and scorned by most people. The nude should be understood as those blaming and judging the naked with religious or moral values: "They grin a mock-religious grin Of scorn at those of naked skin" (17-18). Another meaning of nakedness is therefore the reception of scorn and hatred, addressed to both nudity and nakedness as indecent. When the person is nude, they feel themselves an anatomical pattern, a body, similar to other human bodies of the same gender, whereas nakedness indicates that each body is a unique and exceptional piece of art, as in the followin g metaphor : "And naked shines the Goddess when She mounts her lion among men" (11-12).

Tuesday, October 29, 2019

Leisure and toursim policy - choosen topic is future of london toursim Essay

Leisure and toursim policy - choosen topic is future of london toursim and international toursim in general - Essay Example als and evening based economic activity driven by theatres, cinemas, restaurants, bars, public houses, nightclubs and casinos, all of which attract tourists and day visitors as well as residents. [1] On the other hand, it has to be noticed that tourism is not a clear-cut sector but an all-embracing and pervasive domain of service and industrial activities. It touches upon almost all spheres of national life within the country and that is particularly the reason why a sound state policy of tourism should be essentially formulated before any significant tourism investment projects are launched. As rightly put by MacCannell, tourism is an ideological framing of history, nature and tradition; a framing that has the power to reshape culture and nature to its own needs (MacCannell 1992). Regarding specifically the leisure activities, it has been found that the participation of the public to them is really significant. A characteristic example could be the case of U.S. where the participati on of people of all ages in the leisure activities is noticeable. More specifically, according to the 1994-1995 National Survey on Recreation and the Environment, most U.S. residents over 16 years old participate in fitness activities (68.3%), swimming, (54.2%), and walking (66.7%) (Cordell 1999). As for Britain it has been found [7] that the types of leisure activities preferred by the public are differentiated from that of U.S. with nearly nine in ten adult viewers in the United Kingdom to watch television every day of the week in 2003, with nearly a quarter of viewers watching it for two to three hours a day. UK residents made a record 42.9 million holiday trips abroad in 2004, an increase from 6.7 million in 1971; Spain was the most popular destination, followed by France [7]. In order to define tourism policy we should primarily describe tourism. In this context, according to a broad definition [6] tourism is a service industry, comprising a number of tangible and intangible

Sunday, October 27, 2019

Model Of Nursing And Orems Self Care Model Nursing Essay

Model Of Nursing And Orems Self Care Model Nursing Essay Salvage (2006) reports the RLT model is based on what is considered as twelve activities of living. The model determines that physical/biological, psychological, sociocultural, environmental and politicoeconomical factors all influence the way in which an individual performs these activities of living (Salvage, 2006). Healy and Timmins (2003) further add that activities of living are one of five main components that are all interconnected. Progression along the lifespan, the dependence/independence continuum, factors influencing the activities of living and the individuality in living completing the final four components. They state the model is one that focuses on the patient as an individual engaged in living throughout a lifespan and moving from dependence to independence according to age, circumstances and environment (Healy Timmins, 2003, p. 792). Healy and Timmins (2003) identify the model is used to identify a patients abilities in each of the twelve activities of living and use this data as a guide to develop an individualised care plan. Meleis (2012) defines Orems framework as one that identifies patients needs and the resulting nursing intervention necessary to enhance self-care. Johnson and Webber (2010) explain Orems Model has three interrelated concepts theory of self-care, theory of self-care deficit and theory of nursing systems. According to Orem, people require assistance when their ability to meet their own self-care needs becomes compromised (Horan, 2004). Orem identifies three categories of self-care common to all people, believing when an individual is unable to meet these needs a self-care deficit occurs (Berman et al, 2012; Fitzpatrick Whall, 2005). Orems model assesses a patients self-care ability to determine the deficit in meeting their own care. Once the deficit is established, one of five methods can be implemented to meet the patients self-care needs. Depending on the patients abilities to perform their own self-care, one of three nursing systems is utilized to meet the needs of the patient (Be rman et al, 2012). Nurses have a responsibility to consider legal and ethical issues that need to be employed when performing health assessments. Legal issues, according to Berman et al (2012) include consent, confidentiality, duty of care and negligence whilst ethical issues include non-maleficence, beneficence, respect for autonomy and justice. Otherwise known as the four principles of bioethics (Atkins, Britton de Lacey, 2011, p. 88). The Australian Nursing and Midwifery Council [ANMC] have developed codes and guidelines that are a minimum standard of practice that a nurse is expected to maintain. When performing health assessments nurses must perform within their scope of practice which is based on education, knowledge, competency, extent of experience and lawful authority (ANMC, 2008). Atkins, Britton and de Lacey (2011) identify the position of power a nurse holds over a patient because of their inability to meet certain self-care needs and their reliance on the assistance of a nurse. They describe the relationship that exists between nurse and patient as a fiduciary relationship (Atkins, Britton de Lacey, 2011, p. 82). Central to this relationship is cooperation with the patient, with him/her an active member of the decision making process (Atkins, Britton de Lacey, 2011). It is recognised that the nurse has technical knowledge and expert advice however lacks sufficient knowledge and authority over a patients life. Therefore the nurse lacks the expertise to make significant decisions without the patients consent. A patient must consent to any health assessment being performed, however, the nurse first must provide sufficient and relevant information about the assessment being undertaken. Any framework implemented in the nursing environment will always come with strengths and limitations. Whilst not practising the Self-Care Model as Orem packaged it, Johnson and Webber (2010) state nurses have embraced the logic of self-care as therapeutic. This has resulted in them focusing their care focused towards helping patients meet their self-care needs rather than performing these for them. This promotes patient independence and maximizes nursing resource. Nurses have integrated principles of the model into diverse practice settings including different cultures and the world. Horan (2004) presented the use of Orems model in the field of intellectual disability and initially believed the model was too complex for successful application in this arena. His view changed when he saw the benefit the model provided to cater for individuals, with total care for one patient or just education and support for another. Meleis (2012) highlights the versality of the model with its use in preoperative and postoperative care, psychiatric, palliative and HIV patient care, ranging from geriatric patients to adolescents and children. Fitzpatrick and Whall (2005) identify the model is relevant, noting its implementation in many health care institutions. Ths suggesting the model is flexible and adaptable to form an individual care plan that will meet an array of patient needs. Orems model provides a framework for intervention and in her own words states self-care deficit theory of nursing will fit into any nursing situation because it is a general theory, that is, an explanat ion of what is common to all nursing situations, not just an explanation of an individual situation (Meleis, 2012, p. 208). Irrespective of these strengths, Johnson and Webber (2010) believe Orems model is detailed and burdened with complicated language. Meleis (2012) supports their idea, suggesting the model is ambiguous, lacks clarity and can result in misinterpretation. Fitzpatrick and Whall (2005) state the theory can be viewed as culturally biased due to the fact it relies on principles such as autonomy, self-determinism and self-reliance. Principles that are not adopted in all cultures. Orems model addresses how nursing actions function to enhance health therefore being a valuable tool in the lives of those whose ability to self-care is thwarted. However, Fitzpatrick and Whall (2005) argue it may not make the same impact in health prevention care and promoting health. They claim its focus on self-care deficits resulting from health problems excludes a health promotion focus. Meleis (2012) supports this claim concluding that as nursing shifts to more community focus, the model will need to be supplemented with focus on health prevention and promotion care. Johnson and Webber (2010) identify that nursing would benefit from principles from a range of frameworks to enhance holistic assessment rather than limiting its practice to the boundaries of one single framework. This essay has discussed RLT Model of Nursing and Orems Self-Care Model as health care frameworks that can be used when collecting heath assessment data. It outlined legal and ethical issues underpinning the nurse-patient relationship and how these must direct any interaction with the patient when conducting health assessment. Finally, it brought attention to the strengths and weaknesses when using Orems Self-Care Model, evidence showing whilst there are limitations to the model, there are attributes that make it valuable. Whilst the clarity of the model seemed questionable due to language used, the ability the model has to cater for patients with varying capacities proved it flexible and adaptable, encouraging and promoting patient independence.

Friday, October 25, 2019

Essay Discussing Societal Conflicts in Lispeth and Story of an Hour :: Story Hour Lispeth Essays

Societal Conflicts in  Lispeth and Story of an Hour  Ã‚      "Lispeth" and "Story of an Hour" are both stories that deal with societal conflicts through their impact on the protagonist. In both stories the protagonists seem largely unaware of the conflict and resulting oppression, until events occur that force them to see it. In both stories the protagonists are ultimately "defeated" by the social conflicts; but the really important point of these stories is not winning or losing the struggle but the change that comes about as a result of the struggle. In "The Story of an Hour" Mrs. Mallard , as one would expect, is very grieved at her husband's death. But as she attempts to adjust to her new status she begins to change. The author conveys this in a couple of ways. She uses references to what is happening outside the window, "new spring life," "patches of blue sky showing here and there through the clouds" to show nature paralleling Mrs. Mallard's opening up. The author also describes the realization of freedom as if it were a tangible thing, "something coming after he," that she was fighting off. Her epiphany comes when she realizes that she was oppressed. In this realization she finds new strength, courage, and joy. She has not resolved the conflict; she has only become aware of it. She now knows that, although her husband was not a mean man, he imposed his will on her, and well meaning or not this was an oppressive act. It appears that she was not aware of being a prisoner until she was freed and in being free life has taken on new meaning, and she is a new person. But in the end Mr. Mallard is not dead. And, as I said, Mrs. Mallard has only discovered the conflict between men's and women's roles; she has not resolved or overcome it. But she has changed and this new person is unable to cope with the prospect of living in her old world-the shock of it kills her. One suspects that has she not died physically, she would have "died" spiritually anyway. In "Lispeth" the conflict is between two cultures: one indigenous and the other colonial. As in "The Story of an Hour" the protagonist, Lispeth, does not seem to be aware of a conflict and embraces her oppressor. In fact, she "used to lock herself into her own room for fear they might take her away.

Thursday, October 24, 2019

The Effects of Media on Teenagers

As a teen, I myself think it’s pretty safe to say that TV, as well as movies and other media, are some of our primary sources of information about sex and sexuality. Statistics estimate that the average teen will be exposed to around 15000 references to sex each year on TV. TV shows and movies make it seem normal for teenagers to have sex. And let’s be honest, it probably is. But the fact of the matter is the media has a whole lot of influence over the way we perceive sexuality, and actually a great deal of it comes from the music industry, especially through music videos. You try to think of one song that’s been on MTV music channel, that hasn’t mentioned anything remotely to do with sex or a broken relationship. Now think of one music video you’ve watched on 4music channel that didn’t include one scrap of sexual imagery or expose and focus on a scantily clad female. Yeah, didn’t think you could. What’s worse is that a recent study of video games teenage boys regularly play found that the few female characters in those games are often highly sexualized—wearing tight revealing clothing and having unrealistically large breasts, and unnaturally disfiguring small waists. Is this distorting the way guys view real women? Well, sorry for the wakeup call boys, but you’re in for a shocking discovery. Another study of network television commercials found that nearly one in 4 commercials includes some type of sexual attractiveness as a base for the message. What is going on with the world? Are we so unimaginative we’ve resorted to sexual attraction as a method to persuade people to buy shampoo? Is this nation as gullible to believe that ‘when you buy this insanely expensive bottle of shampoo, you’ll automatically transform from your naught-over-average self into this booby-blonde bimbo who probably eats an average of 200 calories a day’ really? Why don’t we just change it from ‘Advertising Executives’ to freaking ‘Pornography Wholesale’ and be done with it?! Which brings me to another point. Young girls were quoted as saying that they would prefer to have cancer, lose both their parents, or live through a nuclear holocaust than be fat. You might be thinking, ‘Is this a joke? ’ I really wish it was. Because take it from someone who has grown up with only one parent, being fat is the least of your worries. And this problem isn’t limited to just girls, oh no. Because the amount of males with eating disorders has in fact doubled over the past decade. Sorry lads, but you’re not faultless. On the other hand, nobody is. Even the media can’t hide from you that basic fact – the new Rimmel girl, quite frankly, looks almost the double of a frogmouth catfish. Not that they don’t put up a good fight. Take one look at any middle-shelf magazine and you’ll see exactly what every single other woman in the country no doubt sees, – today’s airbrushed perception of the perfect beauty. The elementary trend in the media industry at present is to promote slim, almost unnaturally skinny women’s bodies, and sell it out as the only way to be accepted as beautiful. Women, especially young women, take one look at magazines, TV programmes, movies and other media products and accept this falsified version of a human being, and distressingly of all, believe in it. These images are distinguished in the mind of young women as being a role model to follow, and aspire to be like. Unfortunately girls, attaining this emaciated look doesn’t come naturally (unless you’ve been blessed with an insanely high metabolism – for which, I am extremely resentful), and inevitably leads to exercising some form of diet, excessive amounts of exercise or aberrant eating behaviours. In actual fact, the number of people with some form of eating disorder is triple the amount of people with AIDS. Two in five women have admitted that they were unhappy with their bodies, which means 40% of you reading this know exactly what I’m talking about. The media does affect us, and there isn’t much we can do about that. What you can do, is stop comparing yourself to the cover models – because they’re not real women. Beauty is natural, not airbrushed, and natural is how you are in yourself – not how you adapt yourself around an image’s expectations.

Wednesday, October 23, 2019

International Marketing Research Challenges Essay

INTRODUCTION Due to global financial issues in the recent months, consumer confidence is low in the more developed markets such as Japan, the US and Europe (AFP, 2012). Therefore developing markets, such as the Australian market, are looking towards emerging markets where the markets have remained dynamic and rich in growth opportunities. This is because emerging markets â€Å"have reached a minimum level of GDP and are in the growth phase of the development cycle† (Pearson Education, 2012), however due to this growth phase these markets are still vulnerable to both internal and external forces. With many companies world-wide seeking global growth opportunities, it has never been more important for international marketing research to be conducted in order to fully understand the consumers of these markets (Greenland, 2011). This growth of emerging markets has presented a number of challenges for international marketing researchers including differences in research costs and also environmen tal differences such as differences in culture and even difficulties in communication and technology. CHALLENGE 1 – RESEARCH COST VARIATIONS Conducting research in a different country, especially one that is classified as an emerging market, can create many issues for international market researchers. For example, Greenland (2011) talked about how the expense of conducting research in emerging markets, such as Africa, is usually much higher than when compared to projects conducted in developed countries. Even though some of these issues may be catered for at the planning stage, many of these issues are unpredictable and can occur at any stage throughout the research project, creating a high chance of the project going over budget. Many factors including travel costs, currency fluctuation and availability of technology can affect the price of market research. However due to the fact that creative research approaches are needed in emerging markets, these higher prices may not be able to be overcome without a lot of research and understanding of the cultural and economic norms of the emerging market country (Craig and Dougla s 2005). As well as culture and economics being a factor in the high cost variations associated with research on emerging markets, the fact that infrastructure and technology is significantly limited also creating many issues to market researchers. This is because limited technology significantly limits the number of options the international market researchers have access to in order to conduct their research. No or limited technology means that most market research will need to be conducted face-to-face. Having to conduct research face-to-face in emerging markets can introduce extra expenses in the form of travel and extra staff when compared to virtual interactions such as online surveys. This is because in many of these emerging markets, for example Africa, â€Å"poor road networks, lack of direct flights, and the vast distances involved† (Greenland 2011) make it extremely difficult to reach these rural areas. As well as being time consuming, this is also a costly process with both transportation and accommodation needed to be taken into account. With these face-to-face interactions comes the problem of being able to communicate with participants who are likely to speak a different language. On suggestion to overcoming this problem is to train local people within the emerging market to conduct the research on behalf of the international market researchers. However, this approach is only a viable option if there are no time constraints due to the fact that it is likely to take a lot of time to train these new people and make them understand what the researcher is trying to find out. International market research can cost a lot more than when conducting research in a developed market, however businesses that are wanting to invest in emerging markets must plan for these extra costs if they want their new venture to succeed. CHALLENGE 2 – CULTURAL DIFFERENCES Every country has their own distinct cultural rules which can cause great confusion and problems when trying to conduct market research in a country that differs so greatly to your own country. For example, in Middle Eastern societies where women have very different roles to those women living in more western societies. This is why â€Å"the marketing research process should be modified so that it does not conflict with the cultural values† (Malhotra 2010) of the country in question. In countries such as the Middle East, women are more likely to experience lower education and literacy rates than their western society counterparts. For this reason and many others, face-to-face interviewing seems to be the most viable option for conducting marketing research in these countries (Greenland, 2011). However, even with face-to-face interviews this illiteracy can lead to the respondents not able to formulate their own opinions and all information gained could be biased or non-existent (Malhotra 2010). Furthermore, the cultural differences in these countries can extend further than just lower education rates, with many other factors affecting the way research must be conducted in these emerging countries to be effective. For example, many Arab cultures prohibit their women to have contact with non-family males, which can cause problems with allowing male researchers to conduct face-to-face interviews (Greenland 2011). A solution to this problem could be training female researchers to conduct the research when female interviewees are needed. However as well as this being possibly dangerous and deadly to the female, in many developing countries females are the bottom class and are seen to only do household duties, therefore a job would be against cultural beliefs. The extent of the products currently available in the emerging markets is another cultural issue that researchers must face when wanting to introduce a product. Malhotra (2010) suggests researchers need to look at the public’s attitude towards advertising, the government’s control of the media and the behaviour of consumers when conducting research. All of the previous factors change within different cultures which furthers heightens the need for specific research methods and ideas for different emerging markets. CHALLENGE 3 – COMMUNICATION AND TECHNOLOGICAL DIFFERENCES Communication challenges in emerging markets not only relate to language barriers but also differences in technology and cultures. Market researchers may find it very difficult to communicate the more complex ideas of their business to research participants in emerging markets where the language barrier is high. There has been a lot of research been into trying to find a way to overcome this problem. Greenland (2009), looked into using visual cues, such as photographs, to aid the research participants in obtaining a greater understanding of what the researcher was trying to convey. Craig and Douglas (2001), suggest the idea of videotaping people and analysing the behaviour observed to try and identify consumer buying habits. This however can pose many issues from whether it is legal or ethical to tape people without their knowledge and even whether cultural differences change what we would think a particular behaviour conveys. Greenland (2009), also talks about the language barrier when it comes to translating information from English to Swahili in the form of a questionnaire. The Swahili version of the questionnaire was notably longer than that of the English version which impacts the time taken to conduct the research. While Malhotra (2010) talks about translation from English to German and how the particular meaning of questions were altered when translated, which confused the final results. This is a problem that the researchers tried and failed to overcome at the time of the research being conducted. Also tying into communication issues is the challenge of conducting research without the technology that developed markets rely so heavily on. According to Malhotra (2010) the lives of everyday citizens, particularly those in rural areas, of countries such as India, South Korea and many Latin American countries, are yet to be impacted by advances in science and technology.† This, therefore, has an impact on how information is collected and stored and can also have an impact on the type of information a market researcher can collect. These non-existent advances in science and technology not only eliminate internet surveys or discussions but in many countries also eliminate the ability to conduct telephone interviews, with researchers unable to find complete telephone directories if the households have access to the telephone at all (Malhotra 2010). With the amount of challenges facing researchers regarding technology, it is often much more efficient to conduct face-to-face interviews. CONCLUSION â€Å"With the accelerating pace of market globalisation† (Craig and Douglas 2005), emerging markets are gradually becoming of greater interest to larger businesses all around the world. To efficiently sell products in these emerging markets a lot of research needs to be done to fully understand the consumers in these emerging markets in order to effectively market and sell their product. There are many factors that make emerging markets different to sell products in when compared to developed markets including, political differences and even variations in currency. This is why it is so important to understand how to efficiently conduct research in these countries prior to selling goods. However, there are many challenges that face researchers in these emerging markets, including the different costs of research, cultural differences and communication difficulties. These challenges can cause the research to take a lot longer and cost a lot more money than researchers would be used to. However, much research is being done to come up with solutions to combat these challenges which will hopefully make it increasingly easier for businesses to invest in emerging markets in the future. REFERENCES AFP 2012, Nestle sweet on emerging markets, The West Australian, viewed on 22nd June 2012, Craig, C. S. and Douglas, S. P 2005, Future Directions in International Marketing Research, Chapter 15 in International Marketing Research, 3rd Edition, John Wiley & Sons, viewed 22nd June Craig, CS and Douglas, SP 2001, Conducting international marketing research in the twenty-first century, International Marketing Review, Vol. 18 Iss: 1, pp.80 – 90 Greenland, S. J 2011, Challenges of researching consumers in emerging markets. Marketing in the age of consumerism: Jekyll or Hyde?, Australian and New Zealand Marketing Academy Greenland, SJ 2009, Visual Research for Segmenting Emerging Markets, Proceedings of ‘Sustainable Management and Marketing’, Australian and New Zealand Marketing Academy Conference (ANZMAC), Melbourne, Victoria, Australia, 30 November – 02 December 2009, viewed 19th June 2012

Tuesday, October 22, 2019

Business Report essays

Business Report essays On October 3, 2000, BTI experienced a large-scale network outage which, according to preliminary reports, cost the company $456,000. Investigation of the problem determined that the outage was due to a protocol programming error. During this situation our entire network was analyzed and the results reported to the company. The error that caused the outage has since been corrected but the analysis discovered many more problems that could lead to situations like the one on October 3. The most serious problem is the age of our network. The system analysts determined that our network, while still adequate, is not up to the standards that are required to meet our clients' needs. We feel that for BTI to continue to be a competitive integrated communications provider, we must determine if a new network is needed and which system would be right for our needs. The purpose of this report will be to determine if the network at BTI is adequate to handle our clients needs as well as our own and if an upgrade or replacement of the system is needed. The digital communications industry is currently one of the fasting growing industries. In the last five years we have seen the number of companies providing integrated communication services jump an unprecedented 500%. In order for BTI to maintain its competitive position and to meet the needs of our clients, it might be necessary for BTI to consider upgrading or replacing our current network. This study will include in depth analysis of our current network. An outside company will do this task. Currently, we are inquiring about three different system analyses that have done work with many of our competitors. This will help us decide how far ahead of us the other companies are. The study will consist of three parts. The first will consist of a test of the network to determine its full capabilities. The second will determine if the employees at BTI are properly trained to operate and service our ...

Monday, October 21, 2019

Best Places For Internship To Make Awesome Career by BestEssay.Education

Best Places For Internship To Make Awesome Career Best Places For Internship To Make Awesome Career Making the Right Choice At Start As an intern, you are never seen to be a threat to the established order of things within a department or organization. It gives you a unique opportunity to observe, suggest, and even implement ideas that might take months of meetings, and many hours of presentation time to explain, in the normal course of events, simply because of the temporary nature of your tenure. Most successful careers require a degree of politics and guile, and this is probably the only chance you will ever get to explore different tactics and methods without upsetting too many people along the way. It also gives you the opportunity to see, live, the way other people address these issues in the workplace. As an intern, you usually have huge flexibility to flit between departments, and the different parts of an organization, and because of that, you can speak to people that you would not normally meet in the normal course of your duties. Students internships cover a multitude of situations and are a great opportunity to pick the brains of everyone from the warehouseman, through to the chief executive; students employment covers a multitude of situations. Great Options For Early Career There are a huge number of student internship opportunities available; and to give you an idea of the scope and scale of these opportunities we have listed some below, along with some notes on each. Before we forget; here is a list of internship programs 2016  which you may find useful after reading this article. As you can imagine, the competition for places on internships is fierce; your resume and cover letter have to be spot-on. For this reason if you are not confident that you can put together a compelling and convincing case, it may be worth considering cover letter writing help to get your point across and to secure that elusive interview. Resume editing is another approach you may need to consider, just to get the final polish into your application. One of the other things that you need to consider is that many of the applicants will come from similar backgrounds, similar colleges, and have similar approaches to gaining that place on the internship program, as you. In this situation, thinking outside the box, taking up advanced learning techniques  is an incredibly powerful way of looking at the whole idea of gaining an internship placement. Investigate some of these ideas if you want to give yourself an edge. Let's take a look at a few Internship programs, from varying industries, in more detail: KPCB Design and Engineering offer a Product Fellows Program, which enables students to spend a whole year at a Silicon Valley startup and see the action from the ground floor. On the program, they meet with other design students and engineering gurus, and there is a three-month summer program focused just on design and engineering. Incidentally, they also run a new year-long program which is focused solely on product management. The Boston Consulting Group The chances are that if you have ever read a financial newspaper, magazine or publication, you will have heard of The Boston Consulting Group, even though you may not have any idea what it is that they do. They are, in fact, one of the world's leading management consulting firms; with a staff of over 10,000, working in 45 countries. They offer a summer placement for over 100 students, for between 6 to 12 weeks. The idea behind the program is that it enables students to get to know the business and the staff, and work on projects whilst assuming the same responsibilities as those of the permanent staff in order to give them a proper insight into what business strategy and management consultancy involve. Kohl's Stores operate an 8-week program in which students can have a realistic experience of retail management by exposure to managing a team, and running a department. This practice is followed by a full debriefing via a store walk with district managers and concentrates on business analysis, motivation, and leadership skills. Areas of participation include human resources, purchasing, logistics, marketing, finance, e-commerce, IT programming and IT business analysis, technical design, textiles design, product development, and buying. In addition to this corporate program, there are distribution center courses, which are a 10-week program, and a contact center program, also of 10 weeks, which are designed to give insights into the â€Å"backroom† operations of Kohl’s structure. MossAdams  Is one of the largest accountancy firms in America, with 27 offices around the country, and with a presence in more than a hundred other countries. It offers internships via the Moss Adams Foundation â€Å"Campus† program. These internships are part of the tax and assurance groups and are an 8 to 10-week program, which simulates the assignments and tasks you are likely to encounter as a staff accountant in your first year. There is also a state and local tax services internship that covers subjects such as law and compliance requirements and involves keeping the clients up to date with changes in legislation, Nexus analysis and planning, as well as undertaking refund audits and tax credit calculations. 3M has connections in over 70 countries, and works in fields as diverse as transportation, office products, safety, and health care. It is responsible for many household products such as Post-Its and Velcro. Internships are available in the domains of marketing, finance, sales, HR, engineering, research and development, IT. Internships are usually of 6 to 12 weeks duration full-time comprising 3M's corporate student programs. These programs are designed to help 3M to find the most promising students and to allow the students themselves to appraise 3M and see if it is a suitable employer for them. Two-thirds of the intern intake are based in the headquarters in St. Paul, Minnesota. Comcast/NBCUniversal are a massive media, film, and telecommunications company. They offer a number of internships based on their financial functions. These can be located at a number of posts including Atlanta GA, Denver CO, Englewood NJ, Los Angeles CA, Miami FL, and New York NY. The Internship allows the students to see the way in which financial viability and risk assessment apply to everything from television programming through to the network cell coverage of a telecommunications system. So; there are half-a-dozen examples of internships which are currently available and many more can be found, together with reviews and rankings, more details and information on pay packages and housing allowances, travel arrangements, and so on. Just enter your criteria and the software will pull up whatever is available. We hope this has been a helpful insight into some of the aspects of internship and gaining a place on some of the more prestigious internship programs. Being on an internship is one of the most fantastic experiences of your career. It is something that you will never be able to repeat, and as well as giving you immense satisfaction, will be something that you will always look back upon fondly in the latter stages of your career. Getting the best out of your internship starts with getting the right course in the first place. Making sure that you have the best resume that you can possibly create, and an exemplary cover letter to accompany it, will be the best foundation possible for achieving this goal. Good luck!

Sunday, October 20, 2019

Glow in the Dark Duck Tape Triboluminescence

Glow in the Dark Duck Tape Triboluminescence You can use duck tape to see an example of triboluminescence, the glow given off when some materials are subjected to mechanical stress or friction. The duck tape (or duct tape) triboluminescence project is extremely easy and only take a few seconds to try. It doesnt matter whether you call the tape duck tape or duct tape, but your results seem to depend partially on the brand you use: Henkelâ„ ¢ works well. What You Do Tear off two strips of tape. Stick the pieces together with the sticky sides facing each other, leaving enough tape so that you can pull the strips apart. Turn out the lights. Give your eyes a minute or two to adjust to the dark. Pull the strips of tape apart. How It Works Did you see the blue line where the tape separated? This is triboluminescence, which is a type of luminescence triggered by mechanical energy or electrical energy from an action such as friction. You can get the same effect from other types of tape as well. A good one to try is transparent Scotchâ„ ¢ tape. If you have a hard time separating strips of tape with their sticky sides together, you can see the triboluminescent glow simply by pulling the tape (quickly) off of the roll, though the light will not be quite as bright.

Saturday, October 19, 2019

An investigation into perceptions of employee benefits in UK Literature review

An investigation into perceptions of employee benefits in UK - Literature review Example Employee benefits can be short term, long term and termination benefits. Short term benefits generally include monetary and non-monetary benefits for a short period. Long term benefits include pensions and other retirement plans. A possible narrowest definition will include employer-provided benefits for accident, death, retirement, sickness or unemployment (Weathingtin and Tetrik, 2009). However, in order to better understand the employee benefits, it is important to cover all forms of employee benefits and compensation schemes used across the globe. The most frequently used employee benefit forms are as follows: 2. Payments for retirement plans and private insurance: These include costs of starting such plans and contributions in forms of payments or insurance premiums through alternative arrangements for funding (The British Psychological society, 2014). The government has set policies for providing benefits under various plans in case of personal loss. The personal loss covers the following aspects: 4. Extra payments to employees through cash. Other than bonuses and wages, cash payments are also provided to employees on the basis of performance. This category of benefits includes the following factors: Employee benefits and compensation packages have become a very common as well as necessary phenomenon for employees and workers in the 21st century. As a result of globalizations and increasing opportunities in work and career, workers and employees have started realizing their worth and have started demanding more from their employers (Dulebohn, et al., 2009). As a result companies have not integrated benefits and compensation system into their core management. As the economic environment is becoming more service oriented and work forces are becoming white collars, these employee benefits are naturally expected. The necessity of employee benefits is more for employers than for employees. In the current

Friday, October 18, 2019

The role of ombudsman in ADR and its impact on sovereign government Coursework

The role of ombudsman in ADR and its impact on sovereign government - Coursework Example While usually asked by one party or the other to become involved, the ombudsman may take the initiative without being requested to do so. While formal definition of the role is not legally universally accepted, the description of the role is generally as stated and practiced within the limits and specifications of various legal systems and constitutions. Functioning on local, national and international level, the role of ombudsman is the purest and most effective form of alternative dispute resolution between individuals and more powerful entities. The Ombudsman: Concept and Mechanisms for ADR The role of Alternate Dispute Resolution (ADR) in resolving the grievances of private citizens has expanded over the years to achieve a status even among attorneys as a valid legal and useful practice. Rather than merely an alternative to costly litigation, it has resurrected ‘traditional notions’ about the use of negotiation and out of court settlement.1 Over the past two decades ADR has evolved into a complex arena for settling disputes, encouraged by the rise in popularity and acceptance of the ombudsman as prime impartial negotiator. With the increased use of ombudsmen, officials in this role can be found at all levels of government, as well as in settings of private industry and academia. Modeled on a long established Swedish precedent, the concept took hold in Europe the 1960s along with a growing ‘power to the people’ movement seeking redress for the average person against the powerful forces of government and industry in dispute situations. Ombudsman were to assist in achieving fairness by means of independence, unfettered access to records and persons, careful investigation, impartiality and the prestige of the office. Ombudsman today can be found in almost any official capacity where parties involved in disputes are in need of an impartial negotiator. Differences in the operational aspect among these negotiating agents often depend upon where he or she is expected to function, but always within the clearly defined parameters of impartiality and/or political neutrality. In the private corporate environment, the ombudsman may not only resolve differences between workers and employers, but often affect better conditions in the workplace that discourage extreme acts by the offended party or parties as a means to resolution. Mechanisms employed in these circumstances may prove simple or complex, depending upon the nature of the grievances or dispute, as well as the commitment and attitudes of the parties at odds. The goal, however, is always the same: a fair resolution to a conflict of interests that satisfies and is fair to both parties achieved in a non-litigious setting. In the public arena--as in disputes with government and public agencies—the ombudsman also functions as a bureaucratic monitoring mechanism. Basically, the activity in the public realm may be viewed as threefold: as stopgap measure to holding administrators accountable for treatment of citizens; as righting wrongs done to citizens, and as a tool to dissuade citizens from becoming alienated from the tangled government bureaucracy, rendering it, or seemingly so, more human and personal. As watchdogs, ombudsman look for potential government abuses, and at times, as is fair and appropriate to their role as impartial mediators, they can also vindicate officials unjustly charged in a grievance with wrongdoing.2 The position then is a hedge against what many citizens see as an all powerful bureaucratic

Report of investing in London office market Essay

Report of investing in London office market - Essay Example fully analyse different elements influencing the market before investing in it in order to make sure that the investment is profitable in long run (Ball, Lizieri, and MacGregor, 1998). For this purpose, the economic, political, institutional, social, legal, and many other factors are explored and investigated to understand and comprehend the future implications for the London office market. Apart from this the supply and demand and other important elements like property planning and pipeline projects with reference to the different regions and breakup of the overall London office market have been explored and analysed in order to get better understanding of the overall market and industry. London is considered as major financial hub not only of UK where major business giants are operating their businesses. It is considered as one of the command sector of the global economy. This feature of London makes it more appealing city for foreign investors. London economy can be best measured through Gross value added (GVA) which demonstrates the contribution of not only individual industries or sectors but also the individual producers present and working in the boundaries of London. The GVA also measured the income generated from employment by production of goods and services. The latest data of Gross value added produced by ONS in December 2011, London contributed 21% of the whole UK and per head which is around  £35,026 (more than  £15,000 than UK average) in 2010 (The Guardian, 2012). According to the research conducted by the city group, London is likely to have more GDP than any other city in the world from by 2025 due to its exceptional growing financial service. Currently it is the one of the tenth largest GDP contributor in the world in term of US dollar. A recent research conducting for London offices shows that almost 60% of the commercial property investment in central London was made by foreign investors from 27 countries in 2011 which is considered as

Thursday, October 17, 2019

The process of globalization and culture in Cape Town Essay

The process of globalization and culture in Cape Town - Essay Example People have forgotten their own culture and their own suffering. Critics take globalization as a factor which is changing their culture and imposing new cultures. What values and cultures did people adapt The high level of interconnectedness among nations, countries and cultures is referred to as globalization. The technological advancement has made the world a small place with almost every thing accessible to mankind (Globalization101, n.p). This high interaction and interdependence causes cultural mix up or cultural hybridization. Some people take consider this as a positive outcome of globalization. According to Rathkopf, globalization is the only way to a better and a more stable world. It is true, that globalization not only reduces cultural barriers but removes the negative aspects of any culture (Rathkopf, n.p). Many other people take globalization as a bargain to their culture and heritage, which is not acceptable to them. These people say that globalization is destroying their roots and their identity i.e. culture (Barlow, n.p). The globalization of products and commodities is considered to be a good thing; however this also has its own negative points. It not only declines the sales of locally made products but also disrupts the local economy. Hence it can be noted that globalization has both positive and negative outcomes. Thi... It not only declines the sales of locally made products but also disrupts the local economy. Hence it can be noted that globalization has both positive and negative outcomes. ABOUT THE REPORT This report will discuss the processes and effects of globalization in Cape Town, South Africa. The first part of the report will discuss the culture of the place and how it is organized. Moreover, how the place runs, will also be discussed. In the second part the effect of globalization on the culture of the place will be discussed. The conclusion will give an overview of what the future holds for the people in Cape Town. THE PLACE Cape Town is the provincial capital of the Western Cape and is probably one of the most beautiful cities of the world. Due to its beautiful beaches and scenery it attracts more tourists than any other place in South Africa. The total population of the city is almost 3.5 million (Statistics of South Africa, n.p). Even though this is a big number, but due to a larger area, the population density of the city is still low. Almost 80% of the households in Cape Town use electricity. Cape Town consists of almost 31% local black Africans. The rest are whites and Asians. This demography clearly states that there are more people from other nations, and hence they have their cultural influence in the area. Moreover, female population in the city is more than male population. Almost 58% of the native blacks are unemployed (Statistics of South Africa, n.p; City of Cape Town, 3-7). Almost 41% of the people in Cape Town speak Afrikaans. The rest speak Xhosa and English. Majority of the population is Christian with almost 10% having no religion at all. Cape Town can be called as the oldest city of South Africa, and it really is. Its oldest building Posthuys

Google lnc.-Earnings Announcements and Information Environment Assignment

Google lnc.-Earnings Announcements and Information Environment - Assignment Example As a matter of fact, earnings numbers clearly bear a significant impact on valuations of public market. While per share earnings calculations are straight forward, corporations frequently report â€Å"pro forma† EPS numbers. Valuations based on pro forma numbers against GAAP EPS numbers potentially translate into significant valuation changes. Pro forma earnings are non-GAAP and exclude items like restructuring charges, asset impairment charges, losses on asset and businesses sales, goodwill amortization, as well as equity method investments losses (Burns, 2009). It is widely claimed that pro forma numbers are net of â€Å"items deemed as non-reoccurring, non-cash or unimportant,† and hence pro forma numbers portray a realistic picture of their potential and value. ii. It is widely held that Pro Forma Analysis gives investors a clearer picture of company operations. As a matter of fact, they are believed to offer more accurate view of financial performance and outlook due to the nature of businesses. For instance, a firm like a cable and telecommunication company will prefer Pro Forma analysis because constantly makes operating profits by writing down depreciation costs. In essence, investors concerned with long-term company valuation can do well by analyzing pro-forma earnings. Additionally, pro forma analysis allows companies to identify their core value drivers, in addition to analyzing the changing trends within operations. iii. In January, 2003 SEC instituted a final rule through  §401(b) the Sarbanes-Oxley Act of 2002 (SOA) with regard to use of â€Å"pro forma† financial analysis in information on SEC filings as well as other public disclosures. According to the rules, all companies that provide pro forma must accompany the same with corresponding or equivalent GAAP measures (Burns, 2009). This is to allow industry comparability, in addition to standardization for

Wednesday, October 16, 2019

Beckham's plan to build a new stadium for soccer in Miami Assignment

Beckham's plan to build a new stadium for soccer in Miami - Assignment Example To finance this, he intends to use his MSL contract of $25 million, in addition to collaborating with Simon Fuller and billionaire Marcelo Claure. The investors will fund the project privately, but are not close to the offer of state funding (â€Å"Beckham Unveils His Miami Stadium Plans†). Soccer in the USA has grown increasingly popular as a participant and as a spectator sport and with the construction of such a site, the sport could gain even more popularity. However, having such a huge venue does not guarantee that that is what the city needs. The project is already experiencing setbacks with the proposed site being considered inappropriate to erect a soccer stadium. It has also received mixed perceptions from the residents with some opting for more green space than a huge stadium. These setbacks could leave the investors with no choice other than looking for alternative

Google lnc.-Earnings Announcements and Information Environment Assignment

Google lnc.-Earnings Announcements and Information Environment - Assignment Example As a matter of fact, earnings numbers clearly bear a significant impact on valuations of public market. While per share earnings calculations are straight forward, corporations frequently report â€Å"pro forma† EPS numbers. Valuations based on pro forma numbers against GAAP EPS numbers potentially translate into significant valuation changes. Pro forma earnings are non-GAAP and exclude items like restructuring charges, asset impairment charges, losses on asset and businesses sales, goodwill amortization, as well as equity method investments losses (Burns, 2009). It is widely claimed that pro forma numbers are net of â€Å"items deemed as non-reoccurring, non-cash or unimportant,† and hence pro forma numbers portray a realistic picture of their potential and value. ii. It is widely held that Pro Forma Analysis gives investors a clearer picture of company operations. As a matter of fact, they are believed to offer more accurate view of financial performance and outlook due to the nature of businesses. For instance, a firm like a cable and telecommunication company will prefer Pro Forma analysis because constantly makes operating profits by writing down depreciation costs. In essence, investors concerned with long-term company valuation can do well by analyzing pro-forma earnings. Additionally, pro forma analysis allows companies to identify their core value drivers, in addition to analyzing the changing trends within operations. iii. In January, 2003 SEC instituted a final rule through  §401(b) the Sarbanes-Oxley Act of 2002 (SOA) with regard to use of â€Å"pro forma† financial analysis in information on SEC filings as well as other public disclosures. According to the rules, all companies that provide pro forma must accompany the same with corresponding or equivalent GAAP measures (Burns, 2009). This is to allow industry comparability, in addition to standardization for

Tuesday, October 15, 2019

Certain unspoken rules known as mores Essay Example for Free

Certain unspoken rules known as mores Essay In today’s world, there are certain unspoken rules known as â€Å"mores† that keep people from engaging in activities that are immoral and criminal. These mores vary slightly from country to country, but some seem to be followed by nearly every society. Murder is never socially acceptable, and in most situations, neither is incest. In an effort to understand why such different societies find the same actions repugnant, a branch of psychology known as Evolutionary Psychology has been formed. Evolutionary psychology is based on the ideas of Charles Darwin. He developed the theory of natural selection, which can be defined as â€Å"the differential contribution of offspring to the next generation by genetically different members of a population† (Crawford, p. 2). Evolutionary psychology takes Darwin’s theory of natural selection and applies the theory to explain how we as humans overcame certain problems that our ancestors encountered, primarily the issues of mating and incest. Following the idea of â€Å"the evolutionary psychology of brother – sister incest avoidance,† Darwinists have found that raising different sex children together has a profound impact on how they are attracted to each other (Crawford, p. 4). As a general rule, they do not wish to mate, and that wish â€Å"reflects a mechanism humans evolved† to avoid inbreeding and genetic problems often suffered by the next generation produced from incest (Crawford, p. 4. ). There are more researchers that take the idea of ancestral cues and evolutionary psychology and apply them to what most people think of as a serious health problem. Some researchers take the idea of evolutionary psychology and apply it to the problems that mostly young women have with anorexia. These researchers tend to focus on the idea that when young women feel they are in a situation that is unfavorable for reproduction, they attempt to render their bodies unfit for bearing children. The researchers believe that anorexia â€Å"may reflect an ancestral reproductive suppression mechanism activated by contemporary cues† (Juda, Campbell, and Crawford, p. 200). In more simplistic terms, the researchers believe that when a woman of childbearing age finds that she has a lack of support, a lack of resources, and an unsuitable mate, she will purposefully lose weight to the point that her body would not be able to become pregnant. In the unlikely event she did become pregnant the odds of the pregnancy completing successfully would be very low. The researchers believe the action taken by these women is triggered by a trait passed down from our ancestors that would keep the population low in times of trouble, such as famine, for example. However, society seems to lean toward the idea that women lose weight in an effort to look â€Å"beautiful. † Although being beautiful may be some women’s motivation to lose weight, researchers believe that beauty is not the only motivation. There are different standards for beauty all over the world. In the United States, there is a prevailing attitude that thinner is prettier. One can contrast that attitude with other counties that find bigger women to be more desirable. Most people think that â€Å"social pressures† make women in some countries want to be thin, but evolutionary psychologists have a different viewpoint. Some researchers believe that not only does an ancestral cue cause women to have eating disorders, but a similar cue could influence women to gain and lose weight in normal ranges due to the socio-ecological state in which they live (Salmon, et al, p. 2). More so, these same researchers believe that this cue is being felt to an extreme degree and for longer periods in the Western Hemisphere (Salmon, et al, p. 2). Thus, weight control is considered to be the result of an internal mechanism, not individual standards for beauty. Evolutionary psychology is an interesting branch of study that may prove useful in gaining a better understanding of what we do and why. Cues from the past influencing the world that we live in today is an interesting approach to determining the hidden reasons behind people’s actions.

Monday, October 14, 2019

Analysis fo the Dairy Industry in Pakistan

Analysis fo the Dairy Industry in Pakistan Introduction The prospering dairy industry of the country seems an embryonic market for branded dairy products, especially in the urban areas, where branded and packed milk, curd and butter are rapidly capturing the market. In fact, the consternation of adulteration, germs, decades-old style of improper handling of dairy products, particularly loose milk and curd by milkmen and shopkeepers, are impelling a large number of consumers in the country to bid adieu to the traditional milkman. Consumer preferences have changed in the favor of packaged dairy products, which ensure better hygiene and good value for money. In Pakistan when we talk about adulteration in loose milk. These kinds of fears and health hazards relating to loose dairy items are steadily changing the mindset of the consumers. Seeing this change and an enormous untapped potential of growth in packaged dairy products in the country in future, several local and multinational companies have introduced their branded dairy items in the r ecent past. In Pakistan, when someone talks about branded milk and curd, the name of Haleeb and Nestle comes to the mind of the people as they have emerged as two strong market leaders, who have swiftly captured the unexplored business of packed milk, curd, butter, margarine, etc. The emergence of these two brand leaders in the country has also encouraged several others to introduce branded dairy products. At present over a dozen companies are actively marketing branded dairy items in the country and among them the most famous are CDL Foods Limited, Bhaipheru; Idara-e-Kissan, Pattoki; Kabirwala Dairy; Lahore Milk Plant, Lahore; Millac Food (Pvt) Ltd., Lahore; Monnoo Dairies, Bhowana; Nestle Milkpak Ltd., Sheikhupura; Noon Pakistan Ltd., Bhalwal; Pakistan Milk Food Manufacturers, Jhang; Prime Dairies, Manga; Royal Dairy Products, Karachi; Ravi Dairies, Jaranwala and Unilever Pakistan Ltd., Sheikhupura, Bhaipheru, Karachi. Besides marketing milk and curd most of the companies are sell ing dairy products with innovation such as yogurt (natural and flavored), sweetened milk, UHT and pasteurised cream, butter, ghee, cheese and ice cream. In Pakistan Nestle is a great success story for establishing the largest milk collection network and setting new trends in dairy sector. On the one hand, it has proved a regular source of income for farmers through an assured and growing income resulting from the sale of their milk, and on the other, it has enabled Nestle to collect better quality milk in the quantities it needs. The basic unit of Nestle milkmans milk collection system is the Village Milk Collection Centre where farmers deliver milk, morning and evening. A trained milk collection agent who tests and records every supply for quality and fat content collects the milk. Over three thousand such centres operate throughout Punjab. This milk is then transported to the nearest sub-centres for mechanical chilling and then to the main centres where it is consolidated and chil led further, before being transported in specially designed insulated tankers to the factories in Sheikhupura and Kabirwala. According to background, dairy is one of the growing segment of livestock sub-sector and important component of Pakistans economy. Pakistan is the fifth largest producer of milk in the world. The per capita availability of milk at present is 185 litres, which is the highest among the South Asian countries. Milk production in Pakistan has seen a constant increase during the last two decades. The production has increased from 8.918 million metric tons in 1981 to 27.031 million metric tons in 2001-02. Milk production for the year 2002-03 is estimated at 27.811 million metric tons. Investment Prospects: There is a large and untapped potential in the dairy industry. With a population of 160 million, a significant demand for dairy products exists in Pakistan. There is a need for establishing modern milk processing and packaging facilities based on advanced technolog y to convert abundantly available raw milk into high value added dairy products. In addition, with improved conditions for milk pasteurisation, availability of chilled distribution facilities and consumer preference for the low cost pasteurised milk, the sector provides unique opportunity for investment in establishing pasteurised milk production plants. There is also great scope for establishing related industries in the form of an efficient milk collection system and refrigeration transportation facilities. The sector offers opportunity to foreign investor for establishing a joint venture for the production of dairy products, particularly dried milk and infant formula milk for which great demand exists in the neighboring countries like Iran, UAE and Saudi Arabia. The dairy industrys main ingredient is milk, which is processed at the dairy plants to produce variety of dairy products. The average daily production of milk in Pakistan is estimated at approximately 95 million litres. Punjab is the leading province in milk production with a share of around 80%. Out of the total production of 95 million litres of milk per day, about 55% is consumed at source in the countryside while the remaining 45% is traded in urban centres. Most of the traded milk is marketed un-processed and currently only about 2.5 to 3 per cent of the traded milk is processed by the dairy industry in Pakistan. Processed liquid milk in the form of Pasteurized or Ultra Heat Treated (UHT) milk is the main dairy product in Pakistan while other products include Dry Powdered Milk, Cream, Butter, Butter Oil, Yogurt, Cheese and ice cream. Presently, about 13 units in the organised sector are engaged in the production of various dairy products. Majority of the dairy plants are located in the vicinity of Lahore, which serves as the hub of this industry Milk Processing Out of the 28 million tons of milk produced in Pakistan, only 2.5 to 3 per cent reaches the dairy plants for processing into variety of dairy products. Pakistans dairy industry produces Ultra Heat Treated (UHT) Milk, Pasteurized Milk, Dry Milk Powder, and Condensed milk. Other major milk products produced by the dairy industry include butter, yogurt, ice cream, cheese, cream and some butter oil. Approximately half of the 0.3 million tons of milk available to the industry is processed into UHT milk, 40 percent into powdered milk, and the remaining 10 percent into pasteurised milk, yogurt, cheese and butter etc. Dairy plants in Pakistan Of the 38 major dairy plants established in the country with a capital investment of Rs. 2.392 billion and having a daily rated capacity of 2,180,000 litres, only 13 plants are currently in operation. The rated milk processing capacity of the 13 plants in operation is estimated at a little over one million litres per day. In addition, two dairy farms of the Pakistan military operating on non-commercial basis have raised Pakistans daily production of processed milk, yogurt and butter. The reasons for failure of large number of dairy plants are several and may differ from plant to plant. The most common reasons include an over estimation of demand for processed milk, too rapid investment in UHT technology, lack of consumer education, high price of UHT processed milk, non development of sustainable milk collection system, lack of trained manpower and insufficient operational funds. For the same reasons, the capacity utilisation of dairy plants in operation is around 40 per cent. The low capacity utilisation prevents most UHT milk processing plants from recovering much more than their variable costs. Next to the raw material i.e. raw milk cost available to the plants for Rs. 14 per litre on average, packaging is the most important cost element. Expensive packaging forms part of UHT technology. Despite immense potentials the dairy sector in Pakistan has been victim of criminal neglect by the successive governments in the country. Even at its present lowest-in-the-world yield per milk cattle, Pakistan is surplus in milk production; but due to lack of proper planning, collection and distribution facilities, a major portion of the total production is consumed, per force, by the producers in the far-flung areas. As against this we are importing 25000 tonnes of powder milk annually to meet the demand of the urban areas at a cost of above 300 million dollar. Pakistan ranks 7th among milk producing countries, with an estimated 21 billion liters of milk produced annually. A lthough this level of milk production is more than adequate on a per capita basis for todays population, lack of processing and poor distribution system in a long hot weather (milk has a shelf life of only four hours under moderate temperatures) keeps it from reaching consumers in areas that are either deficient in milk production, particularly the urban centres, or those that are difficult to access. The milk yield per cow in the neighbouring country is about 3000 liters per lactation period as against 1000 liters in Pakistan. In Western Europe the average exceeds 5000 liters, in USA 9000 and Israel exceeds 7000 liters per lactation period. After extensive research Indian Livestock Ministry has introduced a programme to gradually replace buffaloes with cows, which give more milk, by educating their farmers through their well-established cooperatives and successfully carried out the replacement programme during the last decade or so. During this period India has almost doubled its m ilk production from 38 to 72 billion liters and now ranks at No. 2 after USA with 74-billion liters in milk production. Despite feeding its huge population, India is exporting huge quantity of powder and processed and packed milk. To increase its yield of milk, India has made full use of Israeli expertise who have been trained by the US. Through artificial insemination India had developed a new breed of cows which yield 3000 liter per lactation period instead of previous record of 1200 liters. Pakistans tremendous potential to increase its milk production has so far remained unexplored due to the inactivity of the government and the related bodies which were created with much of fanfare. This neglect appears criminal in view of the fact that milk production despite its lowest yield, is even today far ahead of the major cash crops such as wheat, cotton, rice and sugarcane Conclusion There is huge demand of both powdered and packed milk in the neighbouring countries of Iran, UAE, Saudia Arabia beside Malaysia, and Philippine which Pakistan can successfully harness to its advantage if due attention is paid to this sector. By copying Indian plan, Pakistan can also develop a new breed of cows within a period of about 4/5 years and thereby increase its production by over 100 per cent. Pakistan can become a big exporter of dry and processed milk provided due attention is paid to this sector. Presently in Pakistan only about 22 per cent of milk production is processed, about 57.5 per cent is supplied to urban areas in raw form in most unhygenic conditions causing real health hazards. Rest is consumed by the farmers, mostly per force, specially in the far-flung areas for lack of proper facilities to take it to deficient areas. About 75 per cent of the total production of raw milk is produced in Punjab, 14 per cent in Sindh 10 per cent in NWFP and only 1 per cent in Balo chistan. In Punjab we have more buffalos than cowl in about 60-40 ratio, in Sindh it is 50-50, in NWFP dead 20 per cent buffalos and 80 per cent cows. In Balochistan there are mostly cows. Unlike other progressive countries where sale of raw milk is disallowed by law and processing is mandatory due to milk being one of the two major carriers of diseases (water being the other), Pakistan continues to allow 97-5 per cent milk to be distributed through the traditional gawala system. To the bacteria of tuberculosis and hepatitis that naturally occurs in milk, the gawala adds many more varieties through the addition of contaminated water for its dilution. The contractors, who collect milk in bulk from villages in Punjab through the dodhis the middlemen, and sell it to the urban consumers, go a step further. They add unhygenically produced ice slabs, caustic soda and sometimes formaline to the milk they collect to prevent it from going bad due to intense heat in summers. The UHT process, although expensive, has proven to be a success in Pakistan as it increases milks shelf life to 12 weeks. On the other hand, the pasteurization process inspite of its low procession cost, had not made much of a headway due to the short shelf life of its product and its dependence on old chain from production to consumption. Taking advantage of this cost factor, some milk marketers have begun marketing loose milk in urban areas which they claim to be pasteurized. The UHT process add heavily to the cost of milk as it requires huge investment to set up the plant, production of packing material and above all the collection cost of the milk making it beyond the purchasing power of poor and even lower middle class. Pasteurization process is much cheaper comparatively as the process is much simple and packing material much cheaper. Small pasteurization plants can play an important role to meet the milk demand of cities and towns provided there is a strong and efficient organization to ensu re that all necessary precautions are taken and hygienic requirements for pasteurization process are met before supplying milk to the ultimate consumers. Village cooperatives in India have efficiently handled this problem and about 80 per cent of the milk requirement of urban areas are met through pasteurized milk at an average selling rate of Rs. 15 a liter as against Rs. 24 per liter in case UHT processed and packed milk. Nestle Milk Pak. Ltd., a joint venture with the reputed multinational Nestle of Switzerland operating in over 80 countries around the globe, has done the poineer work in the field of milk collection UHT processing on most modern and state of art machines and quality packing. Nestle has almost the monopoly of UHT processed milk in Pakistan. It is a household name in our affluent families. Poor and lower middle class cannot afford the price and for them it is still a luxury which they can enjoy only once a while. The price of Rs. 28 per cent for Nestle UHT processe d and packed milk appears high, but if you consider the cost of infrastructure manpower and middle men involved in the whole process the selling price is justified. Nestle is concentrating only in Punjab and has developed a remarkable set up to collect milk from areas stretching about 80,000 KMs, and keeping the collected milk chilled in the most hygenic conditions until it reaches the processing factory which may take 8 to 12 hours. They have set up over 2500 milk collection centers from where it is transported to the 520 chilling centres within less than 3/4 hours. Chilled milk is then transferred to the two factories at Sheikhupura near Lahore and Kabirwala near Multan in special trucks with freezing arrangements. It sounds unbelievable but it is a fact that all this organizational structure for collection of milk has been set up by a Swiss expert who arrived in Pakistan only seven years back. To meet J. Moser Head of Milk collection department of Nestle at one of Milk chilling c entre at Mandi Bhauddin was one of most exciting experience of my life. By any standard. J. Moser is an authority on milk production and milk cattle. He can talk for hours on various breed of cattle around the world, their milk yield, how they increased the yield and their future plants, domestic consumption of milk, pattern of consumption and capacity to export milk and milk products to deficient countries. In order to keep his knowledge up-to-date he frequently goes on tour of different countries. He has worked in Sri Lanka, frequently instead India since posted in Pakistan in 1993. In this region he is most impressed by the work done by India to increase their milk production, manage its collection and distribution to its ultimate consumers at an affordable cost. The cooperative societies in Indian rural areas have played a very significant role in developing the dairy sector in India. Hundreds of thousand milk collection centers have been set up to supply milk in bulk to thousan d of pasteurization plants under required unhygienic conditions in the outskirts of almost every city to ensure supply of good milk in abundance. Through artificial insemination programme going on for over a decade with the help of Israel and United States they have developed a special breed of cows with yield of over 3000 liter of Milk per lactation period as against 1000 about 12/13 years back. Mr. Moser told this correspondent that he developed his milk collection and chilling centres on the pattern of Indian cooperatives. A business organization, whatsoever bigger size it may have cannot meet the national requirements. We are concentrating only on the central parts of Punjab which is densely populated and where more milk is available. For other areas in Punjab, Sindh, N.W.F.P. and Balochistan no such arrangement exists. This huge task cannot be done without the financial assistance, help and cooperation of the government. With proper planning and financial support of the governm ent Pakistan Milk production can be doubled in 10 years time and country can become a big exporter of milk and milk products, Mr. Moser said disclosing that by giving shorts of seaman imported from Europe we have successfully carried out artificial insemination programme in Pakistan on experimental basis. Our experiment proved successful as some of the cows conceived and nurtured through this system are giving 18 liter milk a day instead of normal 10 liters. The work has to be done at a large scale for which Nestle is not equipped, he added. It is imperatives, therefore, that the issues of increase in its production, and distribution are tackled on progressive line. The federal government may appoint a task force to study the various aspect of the disarray sector, identify the factors which has hampered growth sofar and recommend measures to develop this sector properly to harness its tremendous potential for the betterment of national economy. Inclusion of a person like, J. Moser i n the proposed task force can be a real help. With the every passing day, dairy products are becoming costlier because live stock farming has not scientifically grown with the increase in population and also it did not match with the pace of urbanization. Recently, milk prices in Karachi increased without any reason. In a short time of two years, milk prices have gone up from Rs 20 per liter to Rs 25, showing a 25 percent increase. Moreover, meat prices have also risen to about 25 percent in the last six months. In such a situation, the only way to control prices is to develop the dairy industry on scientific lines, which will not only provide meat and milk in abundant quantities to the domestic consumers but extra quantities can also be exported. In spite of having a large population of LIVESTOCK, the country is spending some $40 million annually on the import of formula milk only, which is the highest amount spent by any country in the world on this particular commodity. Pollution affecting the Pakistani Dairy industry Seventeen units, including three run by multinational companies, are engaged in the manufacture of dairy products in Pakistan, but environmental pollution, as well as an inadequate supply chain, is hampering the growth of the dairy industry. Noise pollution is one of the factors. Pakistan exports meat to Saudi Arabia but is yet to export dairy products to it, although that is a possibility, said Ibad-ur-Rehman, an executive of Cleaner Production Programme, a private-sector company based in Karachi that offers environmental solution packages to the industry in the backdrop of rising local and international competition. The growth necessitates consistent and adequate supply of raw material, and this is possible in contract production. This is being done by at least one multinational company. Balochistan and Tharparkar district in Sindh, which have a sizeable livestock population, are some of the ideal locations for dairy farming, besides Punjab, he said. Milk, by and large, is the main ingredient of almost all dairy products. Average daily production of milk in Pakistan is about 130 million litres. Most of the traded milk is marketed unprocessed, and hardly two percent of the traded milk is processed by the dairy industry in Pakistan. Processed liquid milk in the form of pasteurised milk or ultra-heat-treated (UHT) milk is the main dairy product in Pakistan. Other products include dry powdered milk, cream, butter, butter oil, yoghurt, cheese and ice cream. The milk-manufacturing process includes pasteurization, homogenization, UHT treatment and packing. Through little additional work, cream is also produced during the pasteurization cycle. Pasteurized cream is churned to make butter. In order to obtain butter oil, butter is heated to 90C degrees in ghee-melters and then liquefied. The milk powder-making process primarily involves evaporation and drying. The main steps around which whole ice cream manufacturing process revo lves are pasteurization, homogenization, freezing and packing. But CPP findings show that the major environmental problem of the dairy industry is wastewater, while solid waste, soil pollution and noise pollution are potential aspects of environmental pollution. Wastewater generation at a dairy industry is characterized by very large volumes of discharge besides the pollution loading from various dairy processes. Estimates show that the proportion of the waste discharge at a typical dairy industry per unit of processed milk ranges from 12:1 to 24:1. This is a very high figure considering the typical ratio of 3:1 in cleaner factories in the developed countries. In modern plants this ratio gets as low as 1:1

Sunday, October 13, 2019

How to say no Summary :: essays research papers

Chapter 1- Saying No: The Basics In the first chapter of How to Say No Without Feeling Guilty, the authors present the basics of saying no. But why say no? Many times people are persuaded into doing things they don’t want to do, simply because they can’t find the right words to say no. Another reason why people don’t say no is because they are afraid of what the person will think of them if they say no. I can understand this, because many times I have found myself doing things for people because I couldn’t think of a good excuse to get myself out. After reading the first chapter, I learned the basic techniques to politely saying no. The first one is surprisingly simple—just buy more time. If you can put off your decision to accepting a request from someone, you then have the time to really think about what it will take to satisfy the other person. One of the phrases they suggested was, â€Å"I need to find out if I work first†. As a college student, my work schedule is anyth ing but consistent, so that phrase will be great for me to use. Another suggestion was to say you have a â€Å"policy† against doing something. It’s good because it lets the person know how important it is to do what you need to do. But for me, I don’t think this would be any good, because my friends wouldn’t buy the fact that I have a â€Å"policy†. The prevention technique seemed like it would be a good one. I have a friend who whenever I see, he always wants to go out to a bar and drink. I normally don’t mind, but if I go over to visit him and I’m not in the mood to go out, he will insist that we go anyways. Prevention would be good in this case because if I don’t feel like going out that night, I should probably just avoid this friend entirely. Lying to someone in order not to hurt them, or the face-saving excuse is also a good tactic. If an unattractive girl were to ask me out, I wouldn’t tell her no because I thought she was unattractive. I would probably tell her that I have a lot of work to do for the next couple of months, and I don’t really have time to be going out with her.

Saturday, October 12, 2019

Rebellion in Margaret Atwoods The Handmaids Tale :: Handmaids Tale

Rebellion in Margaret Atwood's The Handmaid's Tale "Rebels defy the rules of society, risking everything to retain their humanity. If the world Atwood depicts is chilling, if 'God is losing,' the only hope for optimism is a vision that includes the inevitability of human struggle against the prevailing order." -Joyce Johnson- Margaret Atwood's The Handmaid's Tale analyzes human nature by presenting an internal conflict in Offred: acceptance of current social trends (victim mentality) -vs- resistance for the sake of individual welfare and liberties (humanity). This conflict serves as a warning to society, about the dangers of the general acceptance of social evils and boldly illustrates the internal struggle that rebels face in choosing to rebel. Offred is a Handmaid in the republic of Gilead and while she seems unhappy about this, she is confused about her identity and even starts to accept the role that has been imposed upon her. It seems strange that one might accept such radical changes so easily. Offred has been manipulated into believing that this sinister system was designed for her own good. Peter S. Prescott says: " Offred at first accepts assurance that the new order is for her protection." (151) She must lie on her back once a month and hope that commander makes her pregnant because her sole purpose is to act as a vessel. She even starts to measure her self-worth by the viability of her ovaries and this negatively affects her self-image. This is how Offred characterizes the deploring act : "The commander is fucking. What he is fucking is the lower part of my body. I don't say making love because that's not what he is doing. Copulating too would be inaccurate because it would imply two people,when there is only one. Nor does rape cover it. Nothing was going on here that I haven't signed up for. There wasn't a lot of choice, but there was some and this is what I chose." (Atwood,121) This statement is very dangerous. It shows how Offred has convinced herself that this deploring act is not so bad. It also shows how she is beginning to embrace the system and justify the violations that are being commited against her. By calling it a choice she has shifted the blame from her oppressors to herself and labeled the blatant crime as a mere ritual. Offred shows signs of a developing victim mentality where she accepts defeat and associates the regime's will with her own.

Friday, October 11, 2019

Literary Analysis “Life After High School” Essay

The short story, â€Å"Life After High School† by Joyce Carol Oates, is set in the small town of South Lebanon, New York in 1959. The first three quarters of the story is the tragic tale of one-sided love where Zachary Graff, the intelligent but socially awkward teenager falls in love with Sunny Burhman, the attractive and popular girl that everyone adores. She rejects his proposal and he can’t take it and decides to take his own life. Later, we find out his real love was Tobias, his one friend. His love for Sunny was his last way to fit in with the norms of society. Oates shows us the intertwined lives of three high school students and the paths taken to free themselves of the entrapment of their uncomfortable 1950s conventional lifestyles. Barbara â€Å"Sunny† Burhman is known as the popular too good to be true Christian girl in the story. She was everything the perfect, all American 1950’s girl was supposed to be. In the beginning of the story she is referred to as ‘Sunny’ because her 6th grade teacher suggested calling her this because of her sunny personality. â€Å"Tell you what, boys and girls – let’s call Barbara ‘Sunny’ from now on – that’s what she is† (Oates 512). Sunny’s freedom came by Zachary taking his own life. â€Å"The irony had not escaped Barbara Burhman that, in casting away his young life so recklessly, Zachary Graff had freed her for hers† (Oates 518). She drops the name Sunny and just goes by Barbara Burhman. When she goes off to school she excels in college and solely works on academics. She drops all the â€Å"Sunny† aspects of her life that trapped her and she became a prestigious teacher and author. There was no place for an agnostic gay male like Tobias Shanks in a 1950’s small town high school and he is forced to lead his life in secrecy. After Zachary’s death Tobias Shank’s secret is safe from his fellow high school students. Tobias, like Barbara, changes his name after high school and goes by T.R. Shanks. Unlike Barbara, the author doesn’t let us know Tobias’ exact  point of his freedom from the restrictions of the 50’s lifestyle, but it does come. It possibly comes after the changing times of the 60’s and 70’s. T.R. is able to come out and find his place in the world as a gay man. He goes on to become a successful playwright and director winning many awards Oates leads us to believe that in the beginning of the story Zachary is a typical awkward intellectual that falls in love with the perfect girl in his high school. In reality, his true love is his one friend Tobias, but the constraints of the 1950’s lifestyle led Zachary to believe that Sunny was his perfect choice. Up until death Zachary was conflicted. When both Sunny and Tobias reject him, death seems his only way to freedom. Oates gives some additional insight about Zachary’s thoughts by telling the reader the contents of his car after his suicide. The author, by her quirky ending, left it up to the reader to decide that Zachary may have contemplated other scenarios that possibly wouldn’t have been appropriate with the 50’s perfect life style. In Zachary’s suicide note he takes responsibility and releases all parties of any guilt. This suggests that he did feel constrained by the 50’s lifestyle to the very end. Oates writes a story about three high school students of the 1950’s that students of today can empathize with. Although there still may be other issues of acceptance, the time period in which the story is placed was an especially conservative time. Suicide, homosexuality, and women playing important roles in society outside the home were not part of the social norm of the 50’s. Today these issues are much more accepted. Oates shows us the intertwined lives of three students and the paths taken to free themselves of the entrapment of their uncomfortable 1950s conventional lifestyles.

Thursday, October 10, 2019

Is Facebook Making Us Lonely Essay

In Stephen Marche’s article â€Å"Is Facebook Making Us Lonely?† (2013) Marche suggests that over time, loneliness is becoming more prominent in today’s society. Marche develops his claim by using many published research and scholarly articles. In order to make readers aware of this growing epidemic, Marche’s purpose is to show that by using Facebook people are becoming more isolated. The target audience for this article is Facebook users and people who are interested in joining. Although Marche argues that Facebook is making people lonely, Facebook doesn’t isolate people because of the many networking features such as sending messages and writing on walls. After reading Marche’s article, I was confused because I disagree with his opinion of Facebook. Marche suggests that Facebook is making people lonely, but I believe that Marche’s correlation between Facebook and loneliness is mere speculation. Marche begs the question â€Å"Does the internet make people lonely or are lonely people more attracted to the internet?† (278) I agree with the Australian study â€Å"Who Uses Facebook?† The study concludes, â€Å"People who have unhappy family relationships in the first place seek companionship through other means, including Facebook.† (279) Marche’s argument is weak because his lack of evidence, despite his research. Marche states â€Å"Facebook arrived in the middle of a dramatic increase in the quantity and intensity of human loneliness.† (275) This statement proves that Facebook is not the cause of the increase in loneliness. Some of Marche’s research disproves his correlation between Facebook and loneliness. Moira Burk (graduate student) conducted a study that does not support the assertion that Facebook creates loneliness. Burke concluded â€Å"People who experience loneliness on Facebook are lonely away from Facebook. Facebook is a platform for lonely skulking.† (280) Work Cited Marche Stephen. â€Å"Is Facebook Making Us Lonely.† Connections: Guide to First Year Writing Clayton State University. Mary Lamb. Southlake: Fountain Head Press. 2013. 273-284. Print

Wednesday, October 9, 2019

Bcg on Hul Essay

Once you know which businesses stand where in your business portfolio, you also come to know which businesses need investments, which needs harvesting (making money), which needs divesting (reducing investment) and which needs to be completely taken out of the business portfolio. For a major organization like HUL, ITC etc which have multiple categories and within the categories, they have multiple lines of products; the BCG analysis becomes very important. At a holistic level, they get to make a decision on which product to continue and which product to be divested. Which product can give new returns with good investment, and which products are reaching the apex of market share. BCG Growth Share Matrix –  The BCG growth share matrix was developed by Henderson of the BCG group in 1970? s. The matrix classifies businesses / SBU’s by 1) Relative Market Share –  The market share of the business / SBU / Product in the market as compared to its competitors and overall product / category. 2) Market growth rate –  The growth rate of the industry as a whole is taken into consideration from which the growth rate of the product is extrapolated. This growth rate is then pitched on the graph. Thus by having 2 basic but at the same time very important factors on X axis and Y axis, the BCG matrix makes sure that the classifications are concrete. Calculating the Market growth rate comprises of both industry growth and product growth rate thereby giving a fair knowledge of where the product / SBU stands in comparison to the Industry. The market share on the other hand comprises of the competition and the product potential in the market. Thus when we consider growth rate and market share together, it automatically gives us an overview of the competition and the industry standards as well as an idea of what the future might bring for the product. Once the businesses have been classified, they are placed into four different quadrants of the matrix. The quadrants of the matrix are divided into 1) Cash Cows –  High market share but low growth rate (most profitable). 2) Stars –  High market share and High growth rate (high competition) 3) Question marks –  Low market share and high growth rate (uncertainty) ) Dogs –  Low market share and low growth rate (less profitable or may even be negative profitability) On the basis of this classification, strategies are decided for each SBU / Product. Let’s discuss the characteristics and strategies of each quadrant in detail. Explanation: 1) Cash Cows –  The cornerstone of any multi product business, cash cows are products which a re having a high market share in  a low growing market. As the market is not growing, that cash cow gains the maximum advantage by generating maximum revenue due to its high market share. Thus for any company, the cash cows are the ones which require least investment but at the same time give higher returns. These higher returns enhance the overall profitability of the firm because this excess revenue can be used in other businesses which are Stars, Dogs or Question marks. In the case of HUL following are the Cash cows like Mass Soaps, Beverages, Oral care and Laundry which are running very well in the market today, Oral and Mass soap today is doing very good hence it is the cash cows for HUL today. Strategies for cash cow –  The cash cows are the most stable for any business and hence the strategy generally includes retention of the market share. As the market is not growing, acquisition is less and retention is high. Thus customer satisfaction programs, loyalty programs and other such promotional methods form the core of the marketing plan for a cash cow product / SBU. 2) Stars –  The best product which comes in mind when thinking of Stars is the telecom products. If you look at any top 5 telecom company, the market share is good but the growth rate too is good. Thus because these two factors are high, the telecom companies are always in competitive mode and they have to juggle between investment and harvesting vis investing money and taking out money time to time. Unlike cash cows, Stars cannot be complacent when they are top on because they can immediately be overtaken by another company which capitalizes on the market growth rate. However, if the strategies are successful, a Star can become a cash cow in the long run. Just like the products from HUL like Hair Care products, Skin Care products, Premium Soaps & Laundry products, Deodorants and it’s lately release brand Water (PureIt) Strategies for Stars –  All types of marketing, sales promotion and advertising strategies are used for Stars. This is because in cash cow, already these strategies have been used and they have resulted in the formation of a cash cow. Similarly in Stars, because of the high competition and rising market share, the concentration and investment needs to be high in marketing  activities so as to increase and retain market share. ) Question Marks –  Several times, a company might come up with an innovative product which immediately gains good growth rate. However the market share of such a product is unknown. The product might lose customer interest and might not be bought anymore in which case it will not gain market share, the growth rate will go down and it will ultimately become a Dog. On the other hand, the product might increase customer interest and more and more people might buy the product thus making the product a high market share product. From here the product can move on to be a Cash Cow as it has lower competition and high market share. Thus Question marks are products which may give high returns but at the same time may also flop and may have to be taken out of the market. This uncertainty gives the quadrant the name â€Å"Question Mark†. The major problem associated with having Question marks is the amount of investment which it might need and whether the investment will give returns in the end or whether it will be completely wasted. Processed foods and Color Cosmetics are few of the Question Marks for HUL since it is very rare found in the market due to the reason that it is not giving results as much expected in the consumer market today. Strategies for Question marks –  As they are new entry products with high growth rate, the growth rate needs to be capitalized in such a manner that question marks turn into high market share products. New Customer acquisition strategies are the best strategies for converting Question marks to Stars or Cash cows. Furthermore, time to time market research also helps in determining consumer psychology for the product as well as the possible future of the product and a hard decision might have to be taken if the product goes into negative profitability. ) Dogs –  Products are classified as dogs when they have low market share and low growth rate. Thus these products neither generate high amount of cash nor require higher investments. However, they are considered as negative profitability products mainly because the money already invested in the product can be used somewhere else. Thus over here businesses have to take a decision whether they should divest these product s or they can revamp them and thereby make them saleable again which will subsequently increase the market share of the product. Dogs for HUL are its Sea Products which is definitely and alarm for HUL to kill it. Strategies for Dogs –  Depending on the amount of cash which is already invested in this quadrant, the company can either divest the product altogether or it can revamp the product through rebranding / innovation / adding features etc. However, moving a dog towards a star or a cash cow is very difficult. It can be moved only to the question mark region where again the future of the product is unknown. Thus in cases of Dog products, divestment strategy are used. Sequences in BCG Matrix [pic] Success Sequence in BCG Matrix – The Success sequence of BCG matrix happens when a question mark becomes a Star and finally it becomes a cash cow. This is the best sequence which really gives a boost to the company’s profits and growth. The success sequence unlike the disaster sequence is entirely dependent on the right decision making. Disaster sequence in BCG Matrix – Disaster sequence of BCG matrix happens when a product which is a cash cow, due to competitive pressure might be moved to a  star. It fails out from the competition and it is moved to a question mark and finally it may have to be divested because of its low market share and low growth rate. Thus the disaster sequence might happen because of wrong decision making. This sequence affects the company as a lot of investments are lost to the divested product. Along with this the money coming in from the cash cow which is used for other products too is lost. Results on the strategies for HUL based on the BCG Matrix. There are four strategies possible for any product / SBU and these are the strategies which are used after the BCG analysis. These strategies are 1) Build –  By increasing investment, the product is given an impetus such that the product increases its market share. Example  Ã¢â‚¬â€œÃ‚  Pushing a Question mark into a Star and finally a cash cow (Success sequence) ) Hold –  The company cannot invest or it has other investment commitments due to which it holds the product in the same quadrant. Example –  Holding a star there itself as higher investment to move a star into cash cow is currently not possible. 3) Harvest –  Best observed in the Cash cow scenario, wherein the company reduces the amount of i nvestment and tries to take out maximum cash flow from the said product which increases the overall profitability. 4) Divest –  Best observed in case of Dog quadrant products which are generally divested to release the amount of money already stuck in the business.