Thursday, October 31, 2019

How does Robert Grave's The naked and the nude (1957) use concrete Essay

How does Robert Grave's The naked and the nude (1957) use concrete diction in order to draw a distinction between the naked and the nude - Essay Example Nevertheless, the heart of the poem is the controversy between the naked and the nude. The first and probably initial meaning of nakedness is anatomical, as in the following synecdoche: "The Hippocratic eye will see In nakedness, anatomy" (ls. 3-4), but the secret meaning of the term is freedom, absence of shame and ignorance of scorn. Nudity, thus, points to the 'social' meaning of nakedness: "deficiency of dress" (4), prohibited and scorned by most people. The nude should be understood as those blaming and judging the naked with religious or moral values: "They grin a mock-religious grin Of scorn at those of naked skin" (17-18). Another meaning of nakedness is therefore the reception of scorn and hatred, addressed to both nudity and nakedness as indecent. When the person is nude, they feel themselves an anatomical pattern, a body, similar to other human bodies of the same gender, whereas nakedness indicates that each body is a unique and exceptional piece of art, as in the followin g metaphor : "And naked shines the Goddess when She mounts her lion among men" (11-12).

Tuesday, October 29, 2019

Leisure and toursim policy - choosen topic is future of london toursim Essay

Leisure and toursim policy - choosen topic is future of london toursim and international toursim in general - Essay Example als and evening based economic activity driven by theatres, cinemas, restaurants, bars, public houses, nightclubs and casinos, all of which attract tourists and day visitors as well as residents. [1] On the other hand, it has to be noticed that tourism is not a clear-cut sector but an all-embracing and pervasive domain of service and industrial activities. It touches upon almost all spheres of national life within the country and that is particularly the reason why a sound state policy of tourism should be essentially formulated before any significant tourism investment projects are launched. As rightly put by MacCannell, tourism is an ideological framing of history, nature and tradition; a framing that has the power to reshape culture and nature to its own needs (MacCannell 1992). Regarding specifically the leisure activities, it has been found that the participation of the public to them is really significant. A characteristic example could be the case of U.S. where the participati on of people of all ages in the leisure activities is noticeable. More specifically, according to the 1994-1995 National Survey on Recreation and the Environment, most U.S. residents over 16 years old participate in fitness activities (68.3%), swimming, (54.2%), and walking (66.7%) (Cordell 1999). As for Britain it has been found [7] that the types of leisure activities preferred by the public are differentiated from that of U.S. with nearly nine in ten adult viewers in the United Kingdom to watch television every day of the week in 2003, with nearly a quarter of viewers watching it for two to three hours a day. UK residents made a record 42.9 million holiday trips abroad in 2004, an increase from 6.7 million in 1971; Spain was the most popular destination, followed by France [7]. In order to define tourism policy we should primarily describe tourism. In this context, according to a broad definition [6] tourism is a service industry, comprising a number of tangible and intangible

Sunday, October 27, 2019

Model Of Nursing And Orems Self Care Model Nursing Essay

Model Of Nursing And Orems Self Care Model Nursing Essay Salvage (2006) reports the RLT model is based on what is considered as twelve activities of living. The model determines that physical/biological, psychological, sociocultural, environmental and politicoeconomical factors all influence the way in which an individual performs these activities of living (Salvage, 2006). Healy and Timmins (2003) further add that activities of living are one of five main components that are all interconnected. Progression along the lifespan, the dependence/independence continuum, factors influencing the activities of living and the individuality in living completing the final four components. They state the model is one that focuses on the patient as an individual engaged in living throughout a lifespan and moving from dependence to independence according to age, circumstances and environment (Healy Timmins, 2003, p. 792). Healy and Timmins (2003) identify the model is used to identify a patients abilities in each of the twelve activities of living and use this data as a guide to develop an individualised care plan. Meleis (2012) defines Orems framework as one that identifies patients needs and the resulting nursing intervention necessary to enhance self-care. Johnson and Webber (2010) explain Orems Model has three interrelated concepts theory of self-care, theory of self-care deficit and theory of nursing systems. According to Orem, people require assistance when their ability to meet their own self-care needs becomes compromised (Horan, 2004). Orem identifies three categories of self-care common to all people, believing when an individual is unable to meet these needs a self-care deficit occurs (Berman et al, 2012; Fitzpatrick Whall, 2005). Orems model assesses a patients self-care ability to determine the deficit in meeting their own care. Once the deficit is established, one of five methods can be implemented to meet the patients self-care needs. Depending on the patients abilities to perform their own self-care, one of three nursing systems is utilized to meet the needs of the patient (Be rman et al, 2012). Nurses have a responsibility to consider legal and ethical issues that need to be employed when performing health assessments. Legal issues, according to Berman et al (2012) include consent, confidentiality, duty of care and negligence whilst ethical issues include non-maleficence, beneficence, respect for autonomy and justice. Otherwise known as the four principles of bioethics (Atkins, Britton de Lacey, 2011, p. 88). The Australian Nursing and Midwifery Council [ANMC] have developed codes and guidelines that are a minimum standard of practice that a nurse is expected to maintain. When performing health assessments nurses must perform within their scope of practice which is based on education, knowledge, competency, extent of experience and lawful authority (ANMC, 2008). Atkins, Britton and de Lacey (2011) identify the position of power a nurse holds over a patient because of their inability to meet certain self-care needs and their reliance on the assistance of a nurse. They describe the relationship that exists between nurse and patient as a fiduciary relationship (Atkins, Britton de Lacey, 2011, p. 82). Central to this relationship is cooperation with the patient, with him/her an active member of the decision making process (Atkins, Britton de Lacey, 2011). It is recognised that the nurse has technical knowledge and expert advice however lacks sufficient knowledge and authority over a patients life. Therefore the nurse lacks the expertise to make significant decisions without the patients consent. A patient must consent to any health assessment being performed, however, the nurse first must provide sufficient and relevant information about the assessment being undertaken. Any framework implemented in the nursing environment will always come with strengths and limitations. Whilst not practising the Self-Care Model as Orem packaged it, Johnson and Webber (2010) state nurses have embraced the logic of self-care as therapeutic. This has resulted in them focusing their care focused towards helping patients meet their self-care needs rather than performing these for them. This promotes patient independence and maximizes nursing resource. Nurses have integrated principles of the model into diverse practice settings including different cultures and the world. Horan (2004) presented the use of Orems model in the field of intellectual disability and initially believed the model was too complex for successful application in this arena. His view changed when he saw the benefit the model provided to cater for individuals, with total care for one patient or just education and support for another. Meleis (2012) highlights the versality of the model with its use in preoperative and postoperative care, psychiatric, palliative and HIV patient care, ranging from geriatric patients to adolescents and children. Fitzpatrick and Whall (2005) identify the model is relevant, noting its implementation in many health care institutions. Ths suggesting the model is flexible and adaptable to form an individual care plan that will meet an array of patient needs. Orems model provides a framework for intervention and in her own words states self-care deficit theory of nursing will fit into any nursing situation because it is a general theory, that is, an explanat ion of what is common to all nursing situations, not just an explanation of an individual situation (Meleis, 2012, p. 208). Irrespective of these strengths, Johnson and Webber (2010) believe Orems model is detailed and burdened with complicated language. Meleis (2012) supports their idea, suggesting the model is ambiguous, lacks clarity and can result in misinterpretation. Fitzpatrick and Whall (2005) state the theory can be viewed as culturally biased due to the fact it relies on principles such as autonomy, self-determinism and self-reliance. Principles that are not adopted in all cultures. Orems model addresses how nursing actions function to enhance health therefore being a valuable tool in the lives of those whose ability to self-care is thwarted. However, Fitzpatrick and Whall (2005) argue it may not make the same impact in health prevention care and promoting health. They claim its focus on self-care deficits resulting from health problems excludes a health promotion focus. Meleis (2012) supports this claim concluding that as nursing shifts to more community focus, the model will need to be supplemented with focus on health prevention and promotion care. Johnson and Webber (2010) identify that nursing would benefit from principles from a range of frameworks to enhance holistic assessment rather than limiting its practice to the boundaries of one single framework. This essay has discussed RLT Model of Nursing and Orems Self-Care Model as health care frameworks that can be used when collecting heath assessment data. It outlined legal and ethical issues underpinning the nurse-patient relationship and how these must direct any interaction with the patient when conducting health assessment. Finally, it brought attention to the strengths and weaknesses when using Orems Self-Care Model, evidence showing whilst there are limitations to the model, there are attributes that make it valuable. Whilst the clarity of the model seemed questionable due to language used, the ability the model has to cater for patients with varying capacities proved it flexible and adaptable, encouraging and promoting patient independence.

Friday, October 25, 2019

Essay Discussing Societal Conflicts in Lispeth and Story of an Hour :: Story Hour Lispeth Essays

Societal Conflicts in  Lispeth and Story of an Hour  Ã‚      "Lispeth" and "Story of an Hour" are both stories that deal with societal conflicts through their impact on the protagonist. In both stories the protagonists seem largely unaware of the conflict and resulting oppression, until events occur that force them to see it. In both stories the protagonists are ultimately "defeated" by the social conflicts; but the really important point of these stories is not winning or losing the struggle but the change that comes about as a result of the struggle. In "The Story of an Hour" Mrs. Mallard , as one would expect, is very grieved at her husband's death. But as she attempts to adjust to her new status she begins to change. The author conveys this in a couple of ways. She uses references to what is happening outside the window, "new spring life," "patches of blue sky showing here and there through the clouds" to show nature paralleling Mrs. Mallard's opening up. The author also describes the realization of freedom as if it were a tangible thing, "something coming after he," that she was fighting off. Her epiphany comes when she realizes that she was oppressed. In this realization she finds new strength, courage, and joy. She has not resolved the conflict; she has only become aware of it. She now knows that, although her husband was not a mean man, he imposed his will on her, and well meaning or not this was an oppressive act. It appears that she was not aware of being a prisoner until she was freed and in being free life has taken on new meaning, and she is a new person. But in the end Mr. Mallard is not dead. And, as I said, Mrs. Mallard has only discovered the conflict between men's and women's roles; she has not resolved or overcome it. But she has changed and this new person is unable to cope with the prospect of living in her old world-the shock of it kills her. One suspects that has she not died physically, she would have "died" spiritually anyway. In "Lispeth" the conflict is between two cultures: one indigenous and the other colonial. As in "The Story of an Hour" the protagonist, Lispeth, does not seem to be aware of a conflict and embraces her oppressor. In fact, she "used to lock herself into her own room for fear they might take her away.

Thursday, October 24, 2019

The Effects of Media on Teenagers

As a teen, I myself think it’s pretty safe to say that TV, as well as movies and other media, are some of our primary sources of information about sex and sexuality. Statistics estimate that the average teen will be exposed to around 15000 references to sex each year on TV. TV shows and movies make it seem normal for teenagers to have sex. And let’s be honest, it probably is. But the fact of the matter is the media has a whole lot of influence over the way we perceive sexuality, and actually a great deal of it comes from the music industry, especially through music videos. You try to think of one song that’s been on MTV music channel, that hasn’t mentioned anything remotely to do with sex or a broken relationship. Now think of one music video you’ve watched on 4music channel that didn’t include one scrap of sexual imagery or expose and focus on a scantily clad female. Yeah, didn’t think you could. What’s worse is that a recent study of video games teenage boys regularly play found that the few female characters in those games are often highly sexualized—wearing tight revealing clothing and having unrealistically large breasts, and unnaturally disfiguring small waists. Is this distorting the way guys view real women? Well, sorry for the wakeup call boys, but you’re in for a shocking discovery. Another study of network television commercials found that nearly one in 4 commercials includes some type of sexual attractiveness as a base for the message. What is going on with the world? Are we so unimaginative we’ve resorted to sexual attraction as a method to persuade people to buy shampoo? Is this nation as gullible to believe that ‘when you buy this insanely expensive bottle of shampoo, you’ll automatically transform from your naught-over-average self into this booby-blonde bimbo who probably eats an average of 200 calories a day’ really? Why don’t we just change it from ‘Advertising Executives’ to freaking ‘Pornography Wholesale’ and be done with it?! Which brings me to another point. Young girls were quoted as saying that they would prefer to have cancer, lose both their parents, or live through a nuclear holocaust than be fat. You might be thinking, ‘Is this a joke? ’ I really wish it was. Because take it from someone who has grown up with only one parent, being fat is the least of your worries. And this problem isn’t limited to just girls, oh no. Because the amount of males with eating disorders has in fact doubled over the past decade. Sorry lads, but you’re not faultless. On the other hand, nobody is. Even the media can’t hide from you that basic fact – the new Rimmel girl, quite frankly, looks almost the double of a frogmouth catfish. Not that they don’t put up a good fight. Take one look at any middle-shelf magazine and you’ll see exactly what every single other woman in the country no doubt sees, – today’s airbrushed perception of the perfect beauty. The elementary trend in the media industry at present is to promote slim, almost unnaturally skinny women’s bodies, and sell it out as the only way to be accepted as beautiful. Women, especially young women, take one look at magazines, TV programmes, movies and other media products and accept this falsified version of a human being, and distressingly of all, believe in it. These images are distinguished in the mind of young women as being a role model to follow, and aspire to be like. Unfortunately girls, attaining this emaciated look doesn’t come naturally (unless you’ve been blessed with an insanely high metabolism – for which, I am extremely resentful), and inevitably leads to exercising some form of diet, excessive amounts of exercise or aberrant eating behaviours. In actual fact, the number of people with some form of eating disorder is triple the amount of people with AIDS. Two in five women have admitted that they were unhappy with their bodies, which means 40% of you reading this know exactly what I’m talking about. The media does affect us, and there isn’t much we can do about that. What you can do, is stop comparing yourself to the cover models – because they’re not real women. Beauty is natural, not airbrushed, and natural is how you are in yourself – not how you adapt yourself around an image’s expectations.

Wednesday, October 23, 2019

International Marketing Research Challenges Essay

INTRODUCTION Due to global financial issues in the recent months, consumer confidence is low in the more developed markets such as Japan, the US and Europe (AFP, 2012). Therefore developing markets, such as the Australian market, are looking towards emerging markets where the markets have remained dynamic and rich in growth opportunities. This is because emerging markets â€Å"have reached a minimum level of GDP and are in the growth phase of the development cycle† (Pearson Education, 2012), however due to this growth phase these markets are still vulnerable to both internal and external forces. With many companies world-wide seeking global growth opportunities, it has never been more important for international marketing research to be conducted in order to fully understand the consumers of these markets (Greenland, 2011). This growth of emerging markets has presented a number of challenges for international marketing researchers including differences in research costs and also environmen tal differences such as differences in culture and even difficulties in communication and technology. CHALLENGE 1 – RESEARCH COST VARIATIONS Conducting research in a different country, especially one that is classified as an emerging market, can create many issues for international market researchers. For example, Greenland (2011) talked about how the expense of conducting research in emerging markets, such as Africa, is usually much higher than when compared to projects conducted in developed countries. Even though some of these issues may be catered for at the planning stage, many of these issues are unpredictable and can occur at any stage throughout the research project, creating a high chance of the project going over budget. Many factors including travel costs, currency fluctuation and availability of technology can affect the price of market research. However due to the fact that creative research approaches are needed in emerging markets, these higher prices may not be able to be overcome without a lot of research and understanding of the cultural and economic norms of the emerging market country (Craig and Dougla s 2005). As well as culture and economics being a factor in the high cost variations associated with research on emerging markets, the fact that infrastructure and technology is significantly limited also creating many issues to market researchers. This is because limited technology significantly limits the number of options the international market researchers have access to in order to conduct their research. No or limited technology means that most market research will need to be conducted face-to-face. Having to conduct research face-to-face in emerging markets can introduce extra expenses in the form of travel and extra staff when compared to virtual interactions such as online surveys. This is because in many of these emerging markets, for example Africa, â€Å"poor road networks, lack of direct flights, and the vast distances involved† (Greenland 2011) make it extremely difficult to reach these rural areas. As well as being time consuming, this is also a costly process with both transportation and accommodation needed to be taken into account. With these face-to-face interactions comes the problem of being able to communicate with participants who are likely to speak a different language. On suggestion to overcoming this problem is to train local people within the emerging market to conduct the research on behalf of the international market researchers. However, this approach is only a viable option if there are no time constraints due to the fact that it is likely to take a lot of time to train these new people and make them understand what the researcher is trying to find out. International market research can cost a lot more than when conducting research in a developed market, however businesses that are wanting to invest in emerging markets must plan for these extra costs if they want their new venture to succeed. CHALLENGE 2 – CULTURAL DIFFERENCES Every country has their own distinct cultural rules which can cause great confusion and problems when trying to conduct market research in a country that differs so greatly to your own country. For example, in Middle Eastern societies where women have very different roles to those women living in more western societies. This is why â€Å"the marketing research process should be modified so that it does not conflict with the cultural values† (Malhotra 2010) of the country in question. In countries such as the Middle East, women are more likely to experience lower education and literacy rates than their western society counterparts. For this reason and many others, face-to-face interviewing seems to be the most viable option for conducting marketing research in these countries (Greenland, 2011). However, even with face-to-face interviews this illiteracy can lead to the respondents not able to formulate their own opinions and all information gained could be biased or non-existent (Malhotra 2010). Furthermore, the cultural differences in these countries can extend further than just lower education rates, with many other factors affecting the way research must be conducted in these emerging countries to be effective. For example, many Arab cultures prohibit their women to have contact with non-family males, which can cause problems with allowing male researchers to conduct face-to-face interviews (Greenland 2011). A solution to this problem could be training female researchers to conduct the research when female interviewees are needed. However as well as this being possibly dangerous and deadly to the female, in many developing countries females are the bottom class and are seen to only do household duties, therefore a job would be against cultural beliefs. The extent of the products currently available in the emerging markets is another cultural issue that researchers must face when wanting to introduce a product. Malhotra (2010) suggests researchers need to look at the public’s attitude towards advertising, the government’s control of the media and the behaviour of consumers when conducting research. All of the previous factors change within different cultures which furthers heightens the need for specific research methods and ideas for different emerging markets. CHALLENGE 3 – COMMUNICATION AND TECHNOLOGICAL DIFFERENCES Communication challenges in emerging markets not only relate to language barriers but also differences in technology and cultures. Market researchers may find it very difficult to communicate the more complex ideas of their business to research participants in emerging markets where the language barrier is high. There has been a lot of research been into trying to find a way to overcome this problem. Greenland (2009), looked into using visual cues, such as photographs, to aid the research participants in obtaining a greater understanding of what the researcher was trying to convey. Craig and Douglas (2001), suggest the idea of videotaping people and analysing the behaviour observed to try and identify consumer buying habits. This however can pose many issues from whether it is legal or ethical to tape people without their knowledge and even whether cultural differences change what we would think a particular behaviour conveys. Greenland (2009), also talks about the language barrier when it comes to translating information from English to Swahili in the form of a questionnaire. The Swahili version of the questionnaire was notably longer than that of the English version which impacts the time taken to conduct the research. While Malhotra (2010) talks about translation from English to German and how the particular meaning of questions were altered when translated, which confused the final results. This is a problem that the researchers tried and failed to overcome at the time of the research being conducted. Also tying into communication issues is the challenge of conducting research without the technology that developed markets rely so heavily on. According to Malhotra (2010) the lives of everyday citizens, particularly those in rural areas, of countries such as India, South Korea and many Latin American countries, are yet to be impacted by advances in science and technology.† This, therefore, has an impact on how information is collected and stored and can also have an impact on the type of information a market researcher can collect. These non-existent advances in science and technology not only eliminate internet surveys or discussions but in many countries also eliminate the ability to conduct telephone interviews, with researchers unable to find complete telephone directories if the households have access to the telephone at all (Malhotra 2010). With the amount of challenges facing researchers regarding technology, it is often much more efficient to conduct face-to-face interviews. CONCLUSION â€Å"With the accelerating pace of market globalisation† (Craig and Douglas 2005), emerging markets are gradually becoming of greater interest to larger businesses all around the world. To efficiently sell products in these emerging markets a lot of research needs to be done to fully understand the consumers in these emerging markets in order to effectively market and sell their product. There are many factors that make emerging markets different to sell products in when compared to developed markets including, political differences and even variations in currency. This is why it is so important to understand how to efficiently conduct research in these countries prior to selling goods. However, there are many challenges that face researchers in these emerging markets, including the different costs of research, cultural differences and communication difficulties. These challenges can cause the research to take a lot longer and cost a lot more money than researchers would be used to. However, much research is being done to come up with solutions to combat these challenges which will hopefully make it increasingly easier for businesses to invest in emerging markets in the future. REFERENCES AFP 2012, Nestle sweet on emerging markets, The West Australian, viewed on 22nd June 2012, Craig, C. S. and Douglas, S. P 2005, Future Directions in International Marketing Research, Chapter 15 in International Marketing Research, 3rd Edition, John Wiley & Sons, viewed 22nd June Craig, CS and Douglas, SP 2001, Conducting international marketing research in the twenty-first century, International Marketing Review, Vol. 18 Iss: 1, pp.80 – 90 Greenland, S. J 2011, Challenges of researching consumers in emerging markets. Marketing in the age of consumerism: Jekyll or Hyde?, Australian and New Zealand Marketing Academy Greenland, SJ 2009, Visual Research for Segmenting Emerging Markets, Proceedings of ‘Sustainable Management and Marketing’, Australian and New Zealand Marketing Academy Conference (ANZMAC), Melbourne, Victoria, Australia, 30 November – 02 December 2009, viewed 19th June 2012

Tuesday, October 22, 2019

Business Report essays

Business Report essays On October 3, 2000, BTI experienced a large-scale network outage which, according to preliminary reports, cost the company $456,000. Investigation of the problem determined that the outage was due to a protocol programming error. During this situation our entire network was analyzed and the results reported to the company. The error that caused the outage has since been corrected but the analysis discovered many more problems that could lead to situations like the one on October 3. The most serious problem is the age of our network. The system analysts determined that our network, while still adequate, is not up to the standards that are required to meet our clients' needs. We feel that for BTI to continue to be a competitive integrated communications provider, we must determine if a new network is needed and which system would be right for our needs. The purpose of this report will be to determine if the network at BTI is adequate to handle our clients needs as well as our own and if an upgrade or replacement of the system is needed. The digital communications industry is currently one of the fasting growing industries. In the last five years we have seen the number of companies providing integrated communication services jump an unprecedented 500%. In order for BTI to maintain its competitive position and to meet the needs of our clients, it might be necessary for BTI to consider upgrading or replacing our current network. This study will include in depth analysis of our current network. An outside company will do this task. Currently, we are inquiring about three different system analyses that have done work with many of our competitors. This will help us decide how far ahead of us the other companies are. The study will consist of three parts. The first will consist of a test of the network to determine its full capabilities. The second will determine if the employees at BTI are properly trained to operate and service our ...